MarkMonitor

MarkMonitor is a specialist in the field of online brand protection for businesses. Among other services, it offers anti-counterfeit and anti-piracy solutions, fraud prevention and domain-name management. MarkMonitor uses Software-as-a-Service-model technologies that make it possible to track down online brand abuse and take immediate action.

Based in San Francisco, with branches in Washington, Boise, Idaho and London, MarkMonitor is part of Thomson Reuters Intellectual Property & Science. MarkMonitor is the market leader in online brand protection, and its clients include River Island, The Cambridge Satchel Company, IDG, Herbalife and Snap-On.

Wisse Kommunikatie handles a broad range of MarkMonitor’s PR activities, aimed at raising awareness of the issue of online brand protection among Dutch businesses. In our PR strategy, an important role is reserved for the interviews with Kevin Day, Sales Manager for the Netherlands and the Nordics, in (national) media. In recent years, he has had the opportunity to tell his story in, among others, the Dutch Metro, Dutch daily ‘De Volkskrant’ and important specialised media. Wisse Kommunikatie also produces a constant flow of articles for publication in several specialised and vertical media about, among others, gTLDs, trends in online brand protection, brand protection in mobile apps and counterfeit goods.