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Organization Dutch PR Awards 2017

Wisse Kommunikatie played a major role in the organization of and communication about the Dutch PR Awards earlier this year. The awards were presented for the fifth time by the VPRA, the branch organization for public relations and communication agencies. The VPRA has created the biannual awards to share knowledge, further professionalize the PR sector and raise awareness of the possibilities of PR.

The jury, chaired by Bart de Vries (Chairman of the International Public Relations Association (IPRA), included representatives of ICCO and the Belgian sister organization of the VPRA, complemented with Marieke Quant of Dutch broadcaster NOS and Bartho Boer of the Dutch National Railways (NS). The jury nominated nine cases out of 22 submissions that were assessed, among other things, on creativity and originality, planning and strategy, quality and implementation and results and cooperation. 

Over 100 attendees saw the winners in the categories Business to Business, Business to Consumer and Non-Profit present themselves in Theater Amsterdam on 9 September. To find out who won, please visit the VPRA website.