Theo Snijders

Theo, a Managing Consultant at Wisse Kommunikatie, concentrates on clients in the manufacturing, construction and installation industries. He is an account manager for the likes of Air Products, DEKRA and Panasonic Toughbook, frequently contributes technical articles to various trade media and provides crisis communications support to clients in the chemical and petrochemical industries.

“It still gives me a thrill to visit manufacturing companies and labs and write articles on technical subjects. I also love the challenge involved in raising awareness about new technologies such as geothermal energy, hydrogen technology, sensors, biomedical equipment or new food technologies among the public at large – especially when you notice that our work helps increase acceptance of these types of technologies.”

Theo has held various other positions in communications in recent years, including as a long-time board member of Communicatie Kring Arnhem and as secretary of the industry association VPRA. He is a former member of the curriculum advisory committee for the Communications course at HAN University of Applied Sciences, where he has also served as a guest lecturer. He is currently a board member of the trade association Vereniging Industrie Pers and a board member of the Worldcom PR Group, where his main responsibility is attracting new PR agencies across Europe, the Middle East and Africa.

Theo Snijders joined the staff of Wisse Kommunikatie in 2000 and has been a co-owner of the company since 2008. Before joining Wisse Kommunikatie, he worked as a journalist and editor for various trade publications and, over a five-year period, organized various large-scale campaigns and events related to IT and innovation.